Originating from Pakistan, 780.MASOCHIST emerges as a pioneering Canadian hip-hop artist, notable for being the first Pakistani representative at the 2019 Canoe World Championships. Despite growing up in a commuter belt environment, his upbringing exposed him to a diverse array of individuals, ranging from scholars to drug dealers to pro athletes, fostering a multifaceted understanding of humanity. At the age of 19, a tragic incident and brushes with mortality spurred him to seize opportunities, reshaping the course of his life.
Fueled by a fervent passion for various hip-hop genres such as R&B, Boom Bap, and Nu-Metal, 780.MASOCHIST consistently crafts compelling compositions that defy conventions. Drawing inspiration from artists like AP Dhillon, Nelly Furtado, and XXXTENTACION, he garnered recognition from South Florida luminary DJ Epps. Following a hiatus of one year, he prepares to unveil collaborations with industry titans such as Rick Ross, Eem Triplin, and Hoodrixh.
Going beyond mere musical expression, 780.MASOCHIST is committed to infusing humanity back into the music industry. Leveraging his platform, he aims to support initiatives benefiting black and brown communities. His socially conscious music delves into pressing issues, including conflicts in Pakistan, seamlessly blending aesthetic allure with introspective commentary. With a devoted following on Spotify and accolades from reputable blogs, he is indelibly shaping the landscape of contemporary music.